Source: Radio Advertising Bureau (RAB) [pdf]
Notes: Radio revenues fell by 3% year-over-year in Q2 as gains in digital (+9%) and off-air (+13%) were unable to offset a 5% decline in spot revenues. Automotive remained the top category, as it was in Q1, with category spending almost double that of the next-largest category, financial services. The only two top categories to increase spot spending for the quarter were healthcare and professional services, though. Meanwhile, for the first half of the year overall, radio revenues are down by 1%, with off-air (+15%) and digital (+12%) again bright spots and spot down by 3%. (more…)