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What Users Value in the Website Experience (Hint: Performance)

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LimelightNetworks-Important-Factors-Website-Experience-July2014When it comes to a great website experience, internet users consider performance more important than fresh content, consistent experiences across mobile and desktop, and personalized content, finds Limelight Networks in a study entitled “The State of the User Experience” [pdf]. Delving further into attitudes regarding website performance, the study unearths some intriguing attitudes: for example, roughly 1 in 5 respondents aren’t willing to wait longer than 3 seconds for a website to load before getting frustrated and leaving. (more…)


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